Merchandising

COMMITTEE COVER SHEET

Board Approved June 2011

Merchandise items for sale – Click Here!

Name Email
Director in Charge Erik A.  Murdell emurdell@yahoo.com
Chairman Bill Rickman revbill@gmail.com
Member Jon Cox jcox1293@att.net
Member Janet Clark jac7176@aol.com
Member Jim Sholtis mister88keys@att.net
Member Amy Radecki ameliaradecki@hotmail.com
Member Meegan Brinckerhoff meeganb@gmail.com

Mission of WRRA:

Western Reserve Rowing Association provides and promotes adult competitive and recreational rowing for the Northeast Ohio community through quality programming.

Primary Purpose of Committee:

Increase visibly through apparel and accessories by researching, designing and procuring merchandise to be used to raise awareness promote and/or commemorate WRRA and WRRA events.

Scope – Responsible for:

1. All promotional merchandise

2. Signage and banners

3. Selling, promoting & distribution of merchandise

4. Managing of inventory

Goals – For 2011:

1. Create merchandise that will help shape unified identity and club pride

2. Cover expenses for merchandise sales – potential revenue

3. Avoid overstock

4. Expand merchandise selection

5. Credit Card payment option – Long term goal

6. SOS (Secured Ordering System) – Long-term goal

Authority – Specifically Authorized to:

1. Select and retire products

2. Set pricing

3. Design and implement branding appropriate to the adult rowing community

4. Control marketing & merchandising strategies